This is a personal portfolio. It has no accounts, no log-ins and no shop, and it does not sell or share your data for advertising. This page explains, in plain language, the little that is collected and why.
What is collected
- Google Analytics 4 measures which pages and features people use, so I can see which work resonates. It sets cookies, and IP addresses are anonymised. If your device is set to a European or UK time zone, Google Analytics stays off until you choose "Accept" in the banner. Your choice is remembered on your device.
- Cloudflare Web Analytics counts page views and page speed without cookies and without tracking you across sites.
- Hosting and security. The site is served by GitHub Pages through Cloudflare. Like any website, these services process your IP address and basic request details to deliver pages and block attacks.
- Country check on the homepage. The homepage asks ipapi.co which country you are in, only to choose a sensible starting view (for example, visitors in Bangladesh start on the Growth view). The result is not stored.
- Newsletter. If you subscribe, your email address is handled by Buttondown, which sends the emails. You can unsubscribe from any email.
- Email and calls. If you email me or book a call through Calendly, I receive what you send so I can reply. Calendly's own privacy policy applies to bookings.
- Videos. Video thumbnails load from YouTube. A video player only loads, from YouTube's privacy-enhanced domain, when you press play.
What stays on your device
The site remembers a few preferences in your browser's local storage: light or dark theme, the last view you chose, whether you have seen the guided tour, and your analytics choice. They never leave your device. Clearing your browser data removes them.
The free tools run entirely in your browser. Numbers and text you enter are never sent or stored. Only the fact that a tool was used is counted.
The "Ask Shafaat" assistant and the Growth Readiness Score
"Ask Shafaat" is an AI version of me that answers from my own essays, tools and case studies. When you send it a question, the question and the recent messages in that conversation are sent to Anthropic, the company whose Claude model generates the reply, and are handled under Anthropic's privacy policy. I keep an anonymous copy of each question and answer (no name, email or account; your network address is replaced by a short code that resets every hour), together with the approximate city and country your connection comes from, as Cloudflare reports it, so I can see what people ask and improve the tools. If you use the thumbs up or down under a reply, or answer the optional question "What would you need to say yes?", that vote or line is kept the same way, linked only to the conversation. Questions, answers and feedback are stored without names to improve the service and for research: I study them in aggregate, and anything I share from them is reported as counts and themes, never as a quote that could identify you. Before the first question, Cloudflare Turnstile runs a silent bot check; it may set a short-lived cookie of its own.
The Growth Readiness Score runs in your browser. When you finish it, an anonymous copy of your fifteen answers, the score and, if you gave them, your industry and team size is stored so I can publish averages later. Nothing identifies you. If you prefer not to share it, close the page before the result.
Both features can be switched off at any time; when they are, the site shows the guided tool advisor instead.
Your choices
- Block or delete cookies in your browser settings, or use Google's opt-out browser add-on.
- Ask what I hold about you, or ask me to delete it, by emailing hello@shafaatalichoyon.com.
Changes
If this changes, this page will be updated and the date below will change.